Latest News › Green fashion trend here to stay
Green fashion trend here to stay
They say that fashion trends come and go, but it seems that the “green” trend is here is to stay. The recent New York fashion shows were awash with green and sustainable fabric and materials, and designers are now saying that the green theme is no longer a trend, but part of the industry.
Eco clothing is now being transferred from the catwalk and into the high street, with more retailers stocking clothing made from recycled and organic material. Consumer demand is being cited as the main cause, with people wanting to shop at companies who provide a sustainable line of merchandise.
Some designers are even calling environmentally friendly fashion a “megatrend”, such is the scale of the industry and consumer demand, with fashion companies saying simply that going green is good for business.